When Bharat places a buy on India, D-Street can thank discount brokers

Mumbai: Access to Dalal Street is no longer the exclusive preserve of Mumbai’s richer neighbourhoods or old-money Kolkata. Discount brokers, which began democratising equity exposure a decade ago, have since harnessed the mobile data revolution to tell India’s eye-popping growth story to ordinary savers in Madurai, Moradabad or Mangaluru – and wrest a three-fifths share of the investing market by adding the equivalent of Australia’s population to their active client lists in only a few years.